A full listing of the Toyo Tire videos may be found on our YouTube Channel at -  YouTube.

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Nuts? Hope you think they're cool!

Yes it’s true. Toyo Tires uses walnut shells in their Observe line of winter tires. I’m sure your initial response was probably something like “wow that’s pretty cool”! Then you probably wondered “why walnuts?”

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So what's with the nuts?

So why nuts? Listen and find out why!

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Carbon made from bamboo?

A common misconception is that if there is ice it’s the only thing we have to deal with for traction. When in fact there is a thin layer of moisture that comes between the tire and the ice.

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Let's talk about the mix!

It’s not only stating that you have one technology or another it’s about how well the technology is blended into the tread rubber.

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Do your sipes wave?

One place technology has changed drastically is in siping. Basically a sipe is a cut or a slit in a tire’s tread blocks. These sipes were original straight horizontal slits through the face of the tire. By having sipes it allowed for added edge effect and a better way for the water on slippery surfaces to escape.

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We have to be “design” conscious!

You should know that Toyo has spent years designing and testing their Observe line of winter tires. Once new technologies are discovered the process starts again in considerations of a better solution.

Toyo Winter TV 2022
Toyo Winter TV 2022

Toyo Winter TV - 2022

Toyo Winter TV - Amazing feeling It’s an amazing feeling. To get out there. Livin life, a day at a time Toyo Tires will be there… Take a ride to ease our mind Taking you where you want to go.

Open Country A/T III Product video
Open Country A/T III Product video

Open Country A/T III Product Video

Product informational video on the Open Country A/T III

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It's all in the tread!

Microbit technology, carbon fiber, advanced siping and on and on, it all really comes down to the tread that touches the road. Once again using Toyo’s T-Mode technology this is where Toyo has an advantage over its competitors.

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Toyo Proxes Sport All Season Sizzle EN

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Observe Gsi-6 Lineup Sizzle Video EN

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Open Country Q/T

The Open Country Q/T offers a quiet, comfortable ride; impressive tread life; and attractive design. Built for a wide range of vehicles, from CUVs to luxury SUVs, this premium all season tire also provides confident handling and stability.

Tread Talk

Toyo Tires Canada
1 year 10 months
Which car would you choose to conquer the winter climate❄️? https://t.co/XGpx2nkr5B

Tire of the Week

All Weather tires for a variety of vehicles. For the driver who...